How WeChat digitized a Chinese Tradition

One of my favorite functions on WeChat are the “Red Packets”. In China, it is one of the oldest traditions of Chinese New Year to give kids red envelopes of cash, or hongbao. Thanks to WeChat, the gift-giving is happening on smartphones. In Chinese and other East Asian and Southeast Asian societies, a red envelope … Mehr How WeChat digitized a Chinese Tradition

Three most relevant social media platforms in China

The Chinese social media landscape is much more diversified than the western market. This makes it a very hard to rank the various platforms in order of importance. Still, there are certain networks every western company operating in China should know. Here’s an overview about the three most important social media platforms in China at … Mehr Three most relevant social media platforms in China